However, by 2008, the global financial crisis and the introduction of stricter local environmental regulations brought significant challenges. The electric fish machine market experienced heavy fluctuations, and Hetong made the difficult decision to close the Shaoguan factory. Despite this setback, he retained the original department store, keeping the family’s entrepreneurial spirit alive.

In 2015, Hetong took a bold step forward by registering a new company in Shenzhen, a thriving hub of innovation and trade. This move marked the beginning of a new era. The business gradually transitioned from Shaoguan to Shenzhen, shifting focus toward metal products such as copper, silicone-based goods, and electronics. With this strategic change, the company expanded its domestic presence and steadily entered the international market. The foundation of a global import and export business was laid, opening new opportunities and growth paths.